I BELIEVE IN CAUSE MARKETING

There are several ways to engage in brand marketing. Increasingly, brands are getting more results from engagements that identify with the passion of the target audience. One way is to go the route of careless abandonment of real values, but a better route is that of CAUSE marketing. Do you believe in any cause OR do you know the cause that your customers are passionate about? you can use the cause as a marketing tool to create value in an endearing way. Kindly share your thoughts below. Ike kalu

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