7 Ways to grow your business in a harsh economy
I heard a very interesting quote yesterday. 'There is recession in the land but I refuse to participate'. This caught my attention. Yes, things may not be easy now, but every hard time presents lots of opportunities and it’s only those who are ready that will benefit from it. What will make a difference for organisations in this time and season would be their preparedness in terms of capacity and capability. As we know, an organisation consists of three very important parties - people, processes and systems. Forward looking organizations leverage one, a combination of two or all three to create value in a sustainable manner. ‘Systems run the business and people run the system’ – Michael Gerber. Value creation is critical to the success of any organisation and it is not a one-time thing – it must be continuous. Herein lies the enviable position of marketing and innovation in every organisation. The value you create lies with the needs and aspirations of the cus